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Many advertisers on TikTok say they will shift ad dollars if and when a US ban actually takes effect, as the yearslong saga has dulled any real sense


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2025-01-02 22:27:21
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Wall Street Journal:

Many advertisers on TikTok say they will shift ad dollars if and when a US ban actually takes effect, as the yearslong saga has dulled any real sense of urgency  —  Status-quo videos still proliferate on the Chinese-owned app, and Madison Avenue remains upbeat just weeks before potential U.S. ban




Wall Street Journal:

Many advertisers on TikTok say they will shift ad dollars if and when a US ban actually takes effect, as the yearslong saga has dulled any real sense of urgency  —  Status-quo videos still proliferate on the Chinese-owned app, and Madison Avenue remains upbeat just weeks before potential U.S. ban



Source: TechMeme
Source Link: http://www.techmeme.com/250102/p21#a250102p21


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