Laura Dobberstein / The Register:
In a rare admission of ad fraud, Yahoo Japan to waive $189M ad revenue, or ~1.6% of parent company LY Corp's FY 2023 revenue, after detecting fraudulent clicks — Admits it's not sure some clicks from from humans, points to bettter quality as sign not all is rotten
Laura Dobberstein / The Register:
In a rare admission of ad fraud, Yahoo Japan to waive $189M ad revenue, or ~1.6% of parent company LY Corp's FY 2023 revenue, after detecting fraudulent clicks — Admits it's not sure some clicks from from humans, points to bettter quality as sign not all is rotten
Source: TechMeme
Source Link: http://www.techmeme.com/240626/p7#a240626p7