Sarah Perez / TechCrunch:

Sensor Tower: consumers spent $85B on apps globally in 2025, up 21% YoY, and, in a first, more money went on non-game mobile apps than on games, driven by GenAI  —  In 2025, consumers spent more money on non-game mobile apps than they did on games for the first time, according to the findings …

Sarah Perez / TechCrunch:

Sensor Tower: consumers spent $85B on apps globally in 2025, up 21% YoY, and, in a first, more money went on non-game mobile apps than on games, driven by GenAI  —  In 2025, consumers spent more money on non-game mobile apps than they did on games for the first time, according to the findings …