Lucas Shaw / Bloomberg:

A look at WBD's reasons behind rebranding HBO Max to Max; Netflix executives were surprised to see Disney's Josh D'Amaro at Netflix's upfront and afterparty  —  Warner Bros. Discovery had a plan to turn HBO into Netflix.  Here's where it went wrong.  —  Good afternoon from Los Angeles.

Lucas Shaw / Bloomberg:

A look at WBD's reasons behind rebranding HBO Max to Max; Netflix executives were surprised to see Disney's Josh D'Amaro at Netflix's upfront and afterparty  —  Warner Bros. Discovery had a plan to turn HBO into Netflix.  Here's where it went wrong.  —  Good afternoon from Los Angeles.

Source: TechMeme
Source Link: http://www.techmeme.com/250518/p20#a250518p20