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Disney is testing a contextual ad tool dubbed "magic words" for Disney+ and Hulu that uses AI to analyze scenes and identify contents, brand


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2024-02-09 16:16:06
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Dawn Chmielewski / Reuters:

Disney is testing a contextual ad tool dubbed “magic words” for Disney+ and Hulu that uses AI to analyze scenes and identify contents, brands, images, and mood  —  Walt Disney (DIS.N) is harnessing artificial intelligence to power a new advertising tool that will help brands tailor …




Dawn Chmielewski / Reuters:

Disney is testing a contextual ad tool dubbed “magic words” for Disney+ and Hulu that uses AI to analyze scenes and identify contents, brands, images, and mood  —  Walt Disney (DIS.N) is harnessing artificial intelligence to power a new advertising tool that will help brands tailor …



Source: TechMeme
Source Link: http://www.techmeme.com/240209/p16#a240209p16


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