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In a UK tribunal filing, ex-Meta employee Samujjal Purkayastha alleges Meta misled advertisers by inflating Shops ads' performance and bypassed A


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2025-08-21 08:57:48
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Trishla Ostwal / Adweek:

In a UK tribunal filing, ex-Meta employee Samujjal Purkayastha alleges Meta misled advertisers by inflating Shops ads' performance and bypassed Apple's ATT  —  After Apple rolled out its App Tracking Transparency (ATT) feature in 2021, Meta executives scrambled for what they called …




Trishla Ostwal / Adweek:

In a UK tribunal filing, ex-Meta employee Samujjal Purkayastha alleges Meta misled advertisers by inflating Shops ads' performance and bypassed Apple's ATT  —  After Apple rolled out its App Tracking Transparency (ATT) feature in 2021, Meta executives scrambled for what they called …



Source: TechMeme
Source Link: http://www.techmeme.com/250821/p7#a250821p7


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